2021 Project Info   Project Info  

directionWhite™ is a real estate development project located t north coast Egypt, targeting the A class niche community of Egypt and the region. It is a legacy project by Arabella developments, created to be an unmatched statement in their history of projects.

Imagining Sahel in all shades of white, directionWhite™ is offering a limitless experience and a step closer to a dream summer home.


Verbal Execution

Visual Identity Design