We recognize and determine the problem existing within the brand in order to be able to create the appropriate action plan to tackle the issue at hand.

This is where we work to put a strategic plan through conducting the proper research and acquiring the insights. The plan’s main focus is to address the problems discovered in the previous phase.

This it the phase where the plan is executed through the design of all the brand’s aspects; from the visual identity to the architecture brief and packaging design. This is the part of the process where the problem is fixed and is waiting to be communicated to the audience.

A crucial step that goes hand in hand with the visual execution, it starts with the naming strategy of the brand but goes way beyond that. This is where the brand’s persona is set; from its tone of voice to everything relating to its communication style with its clients.

or further maintenance of the brand that goes beyond the initial execution, managing services that consist of managing networking, applications and production are offered.